Switzerland’s Number One Holiday Destination

The Canton is entirely mountainous and combines pristine wilderness and breathtaking scenery of snowcapped peaks with modern tourism infrastructure. It holds 1,000 peaks, 615 lakes, 150 valleys, and Switzerland’s only national park. Its Rhine Canyon Ruinaulta is fondly referred to as the “Swiss Grand Canyon”.

This beautiful scenery was the inspiration behind Johanna Spyri’s worldwide bestseller, Heidi, which is based within the Canton of Grisons. Numerous attractions, museums, and themed locations refer to this iconic character.

This broad Alpine region possesses a network of over 10,000 miles of bike-friendly paths with impressive mountain panoramas. It remains Switzerland’s number one holiday destination and the preferred winter retreat. 

In addition to more than 40 ski areas and 1,300 miles of groomed ski runs, the Canton of Grisons holds some of Switzerland’s most iconic tourism destinations. 

Grisons has a large concentration of medieval castles and three World Heritage Sites. The Benedictine Convent of St. John at Müstair holds Switzerland’s greatest series of figurative Romanesque frescoes, the Swiss Tectonic Arena Sardona displays an exceptional geological example of a tectonic thrust following a continental collision, and the Rhaetian Railway in the Albula/Bernina Landscape not only constitutes an outstanding architectural ensemble, but also left a lasting socioeconomic transformation to the isolated settlements of the Central Alps.

It is ill-advised to travel the touristic Alpine towns by car. A train journey is one of the most pleasant and enriching experiences in the region. Grisons can be experienced at its best when traveling on panoramic trains; The Glacier Express connects Zermatt, Andermatt, and additional picturesque towns. The Bernina Express is legendary; it cuts across the highest and most beautiful parts of the Alps in Chur, Tirana, Davos, and St. Moritz.

Alongside Davos, the luxury alpine resort town of St. Moritz is a world-renown tourism magnet within the Canton of Grisons. Its uncommon location surprisingly grants over 300 days of sunshine a year. It is said to be the cradle of winter tourism. It has hosted the Winter Olympics on two occasions, holds an idyllic frozen lake where polo, cricket and even horse racing are played on ice, and as the most expensive ski resort in the world, it holds numerous luxurious five star hotels, high-end fashion boutiques, jewelers, upmarket restaurants, and après-ski clubs. St. Moritz’s two mile cable car runs high onto the Piz Corvatsch mountain, where an impressive ice cave awaits alongside a five mile ski run. While the winter is cold and snowy, the summer is mild and sunny, inciting additional outdoor activities, including hikes, mountain biking, or sailing and windsurfing activities on Lake St. Moritz. Other memorable Swiss towns to visit in the Canton include Arosa, Flims, Lenzerheide, and Scuol-Samnaun.

While exploring the Alps, a favorite pass time of amateur zoologists visiting Grisons includes its unique Alpine wildlife safari. The Alpine ibex, a species of wild goat, can be seen on the Canton of Grisons’s coat of arms and also roaming the wilderness. Although the species was almost extinct in the early 19th century, successful repopulation has ensured the survival of this iconic regional symbol. Other fauna to be on the lookout for include the chamois, deer, roe deer, marmot, and golden eagle.

Four ingredients make a Grisons holiday unforgettable, the unparalleled alpine scenery, the enormous diversity of year-round excursions from hiking to skiing, the welcoming hospitality, and the exquisite regional cuisine from three distinct cultural regions. 

  • Closing the innovation gap

    Closing the innovation gap

    Viewpoint: Marco Huwiler, Country Managing Director, Accenture Switzerland When the world economy catches a cold, Switzerland sneezes. Following weak global growth, Switzerland is feeling the sniffles, with stagnant GDP and a collapse in profitability in recent years. But there is wisdom in the old saying “starve a fever, feed a cold”. Companies with the courage…

  • Dublin’s Silicon Docks

    Dublin’s Silicon Docks

    The nickname alludes to Silicon Valley, and was embraced to illustrate the concentration of European headquarters of high-tech companies Dublin’s docklands were historically a symbol of industrial decline, but today is home to many multinationals including: Google, Accenture, Microsoft, PayPal, eBay, Facebook, Intel, Huawei, Etsy, Twitter, and LinkedIn. Ireland’s tech sector consists of nine of the top ten US technology companies, eight of…

  • Irish Produce Conquers Global Markets

    Irish Produce Conquers Global Markets

    The Irish agri-food sector is diversifying its markets and pioneered the approach to sustainable food production Agri-food is Ireland’s largest indigenous industry, employing over 8.4% of the working population, and when employment in marketing, processing and inputs are included, the agri-food sector accounts for nearly 10% of total employment. The sector largely contributes to the…

  • An Inside Look at Ireland’s Economic Growth

    An Inside Look at Ireland’s Economic Growth

    Ireland’s polished business ecosystem caters to foreign direct investment and nurtures innovation. The global footprint of Irish companies has never been greater Walking through the cobblestone streets of Dublin, the juxtaposition of modern buildings wedged between historic Georgian brick offices represents the tidal wave of change foreign direct investment has implemented across the nation. Growth…

  • The Midlands: Ireland’s Hidden Heartland

    The Midlands: Ireland’s Hidden Heartland

    Ireland’s Hidden Heartlands is the newest Irish tourism brand, exposing the magic of the midlands region. For over a century, Ireland has been on the top of Americans’ travel destinations, but only recently has the midlands been given the recognition it deserves. Often, investment will follow tourism, and Paddy Mahon, Chief Executive of Longford County…

  • Discover Meath: The Birthplace  of Ireland’s Ancient East

    Discover Meath: The Birthplace of Ireland’s Ancient East

    Meath County has a colorful history, stemming as the seat of the High King of Ireland, and as such has been colloquially dubbed “The Royal County.” It is home to the UNESCO designated World Heritage Site: Newgrange, an ancient burial site older than the Great Pyramids of Giza and Stonehenge. The County’s significance is also…

  • Cork: Ireland’s Second Largest Economic Driver

    Cork: Ireland’s Second Largest Economic Driver

    On track to be the fastest growing county over the next two decades Overlooking the colorful city with a winding river and emerald rolling hills surrounding the parameter, Chief Executive of Cork County Council, Tim Lucey, was proud to showcase his county. Cork is the largest county in Ireland, and home to the second most…

  • Manufacturing: Ireland’s Second Largest Employer

    Manufacturing: Ireland’s Second Largest Employer

    With the arrival of the Fourth Industrial Revolution, smart factories and innovative supply chain integration is transforming the manufacturing sector Manufacturing accounts for over 30% of GDP, 122 billion euro in exports, and employs 250,000 people across 4,000 businesses in Ireland.  “Manufacturing is not the first thing that comes to people’s minds when they think…

  • Project Ireland 2040

    Project Ireland 2040

    The Government’s National Planning Framework and National Development Plan Project Ireland 2040 entails a diverse range of investments being made by the State. This governmental 116 billion euro long-term overarching infrastructure strategy aims to counterbalance the continued growth of Dublin with that of other regions. It seeks to develop cities and regional towns as alternatives…

  • Solving Ireland’s Mobility Challenges

    Solving Ireland’s Mobility Challenges

    Anyone visiting Ireland will notice a deficit in transport infrastructure services, impacting mobility for residents and tourists. Dublin remains one of the last major European capitals lacking a rail connection between downtown and the main international airport. Also, the interconnectivity and reliability of city trains, trams, and bus networks are lagging. However, there is a…

  • An Irish Adventure Awaits

    An Irish Adventure Awaits

    Low hangingclouds sweep across a completely still lake. The water reflects a colorful mountain range. With only the sound of a tussle of leaves blowing in the wind, and a breath of fresh country air, you know – this is Ireland. From the warm welcome on arrival, Irish taxi drivers are well-known for being excellent…

  • Dublin: A Melting Pot

    Dublin: A Melting Pot

    Ireland’s first Japanese restaurant celebrates Dublin’s vibrant demographics Derek and Graham Ryan, Group Founder and Director of award-winning, Yamamori Group restaurants and bars, have firsthand witnessed the evolution of Dublin becoming a global melting pot. With nearly 25 years since the original restaurant’s opening, the Group now delivers unique culinary adventures across three thriving restaurants…

  • Interview: Ciarán Hayes, Chief Executive, Sligo County Council

    Interview: Ciarán Hayes, Chief Executive, Sligo County Council

    Sligo Witnessing Unprecedented Investment Ireland’s new hub for innovation? Sligo is not only a stunning location for tourism, but also a highly practical destination for business, with attractive incentives, high levels of infrastructure, and the ambition to become a ‘smart city.’  What is Sligo’s track record for attracting multinationals?  Sligo has an established track record of…

  • Interview: Seamus Neely, Chief Executive, Donegal County Council

    Interview: Seamus Neely, Chief Executive, Donegal County Council

    Donegal’s FinTech Hub Develops Letterkenny designated Regional Growth Center in the National Planning Framework How do you assess Donegal’s economy?  Donegal’s economy is performing strongly, and employment is on the rise. The county has a thriving fin-tech hub, and a significant FDI track record. 75% of investors are continuously growing their operations and Donegal’s indigenous…

  • Ireland’s Regions Seek Investment

    Ireland’s Regions Seek Investment

    Interview: John Mulholland Chief Executive Laois County Council What is your economic forecast for County Laois?  County Laois has benefited from nearly 700 million euro in public national infrastructure projects over the past two decades. These projects connected Laois’ central location to Ireland’s west and east coasts. The county benefitted from its strategic location in…

  • Interview: Dr. Pat Gallagher, Chief Executive, Westmeath County Council

    Interview: Dr. Pat Gallagher, Chief Executive, Westmeath County Council

    Westmeath: In the Heart of Ireland How do you assess Westmeath’s economy? Westmeath’s two biggest towns, Athlone and Mullingar, have their own distinct economies that have developed backed by the regions central location, developed motorway network, excellent utilities, and highly educated workforce. Mullingar is one hour from Dublin by car, train or bus and has…

  • Interview: Joan Martin, Chief Executive, Louth County Council

    Interview: Joan Martin, Chief Executive, Louth County Council

    Louth County: The Land of Legends Although Louth may be Ireland’s smallest county, it has plenty to offer. It is the second most densely populated county in the nation, outside of Dublin. The majority of Louth’s population resides in its two largest towns of Drogheda and Dundalk. Joan Martin, Chief Executive of Louth County Council…

  • Interview: Moira Murrell, Chief Executive, Kerry County Council

    Interview: Moira Murrell, Chief Executive, Kerry County Council

    Kerry: A Stunning Place to Work Quality of life, the availability of a skilled workforce, ease of access, fiber-based broadband and government incentives combine to provide a positive business environment  How are Ireland’s rural regions developing?  There currently is a strong national focus on the development of Ireland’s regions and their improved interconnectivity. Kerry increasingly…

  • Interview: Daniel McLoughlin, Chief Executive,  South Dublin County Council

    Interview: Daniel McLoughlin, Chief Executive, South Dublin County Council

    How is SDCC preparing to accommodate future FDI?  SDCC is home to Grange Castle Business Park, the largest wholly owned local authority FDI site in Ireland. It has become the location of choice for world-class multinationals such as Pfizer, Microsoft, Amazon and Google. It is a world class facility with investments of over 5 billion…

  • Ireland’s Booming Data Center Scene

    Ireland’s Booming Data Center Scene

    New design and build model leads to fastest delivery of a 10 MW data center in Europe By the end of 2019, Dublin is set to outstrip London as the biggest European data center market by take-up of data center space – both colocation hubs and hyper scale self-builds. Within this thriving sector, business success…

  • Interview: Mark Foley, Group CEO, EirGrid Group

    Interview: Mark Foley, Group CEO, EirGrid Group

    Powering Ireland’s Economic Development  What advantages does Ireland offer energy intensive industries?  We have a proud history of supporting FDI in Ireland, and the nation remains the premier European country in terms of attractiveness. It started with the pharmaceutical industry, then the tech firms, and more recently the data center industry has arrived.  Ireland’s transmission…

  • Interview: Michael McAteer, Managing Partner, Grant Thornton Ireland

    Interview: Michael McAteer, Managing Partner, Grant Thornton Ireland

    Grant Thornton Ireland: Driving Business with Purpose How do you assess Ireland’s economy?  Ireland is a small and open economy that it is heavily affected by global economic events. It is the reason why our economy was severely impacted a few years ago, and is now experiencing such a strong rebound. Brexit is Ireland’s biggest…

  • At the Forefront of a Low-Carbon Revolution

    At the Forefront of a Low-Carbon Revolution

    Ireland is allocating 22 billion euro to transform into a low-carbon economy by 2050. The private sector in turn is doing its part to export its own expertise globally Martin Naughton is one of Ireland’s most prominent industrialists and philanthropists. His efforts in promoting the private sector’s contribution to peace and environmental sustainability led him…

  • Interview: Nicholas Butcher, Managing Partner, Maples and Calder Dublin, Maples Group

    Interview: Nicholas Butcher, Managing Partner, Maples and Calder Dublin, Maples Group

    Ireland Set to Become the Largest Common Law Jurisdiction in the EU Post-Brexit There is a strong initiative across the Irish legal sector to promote Ireland as a convenient and appropriate hub for international transactions  Maples Group is a leading service provider offering clients a comprehensive range of legal services for the British Virgin Islands,…