Interview: Maged Ezz Eldeen, Country Senior Partner, PwC Egypt

How have Egypt’s economic reforms affected the competitiveness of the economy?

Egypt’s unprecedented macroeconomic and business legislation reform measures are bearing positively on the country’s competitive standing. For the first time in eight years, Egypt’s ranking on the global competitiveness report witnessed a significant jump of 15 places in 2017. Underpinning this was a remarkable improvement in the public institutions and infrastructure indices, signaling the payoff of substantial public investments in recent years.

In less than two years, Egypt’s twin deficit (that of the current account and the government budget) has been successfully set on an improving trend, with an eliminated FX shortage,  international reserves have been replenished, and growth has resumed. The reform program, among other measures including the liberalization of the exchange rate, the lift on capital controls, the gradual removal of energy subsidies and the replacement of sales tax by a new VAT system while raising the tax rate have made Egypt increasingly competitive.  

Economic growth has accelerated, hinging on a more competitive external sector and an ambitious public infrastructure program. After being largely driven by consumption, GDP growth has recently been affected by other drivers including high levels of investments and exports. 

Despite a lower overall surplus in FY 2017/18 compared to the previous fiscal year, analysis of underlying Balance of Payments drivers for FY 2017/2018 revealed a significant shift, with a current account deficit contracting by more than 50%, driven by higher tourism receipts. This posted a 123.9% increase in FY 2017/18 compared to the previous year with remittance transfers which remain the highest contributor to current account increases, providing almost 35% of overall receipts. Reforms are also bearing positively on the country’s competitiveness; for the first time in eight years.

Moreover, Egypt has observed a positive outlook regarding its sovereign credit rating as depicted by Standard & Poors, Moody’s and Fitch. This change is as a result of declining government debt, increase in domestic gas production and improvement in macro fundamentals. 

Lastly, Egypt jumped eight places on the World Bank’s Doing Business 2019 report, as a result of implementing regulatory reforms that facilitate investment processes including starting a business, access to credit, protecting minority investors, bankruptcy protection and paying taxes.

How is the new investment law facilitating doing business and investment procedures?

The new Investment Law, passed in May 2017, offers foreign investors a plethora of financial, administrative and tax incentives in addition to safeguards to facilitate the investment process and to protect foreign investors. Some of these incentives include exemption from stamp tax, fees of notarization and registration of the Memorandum of Incorporation for five years from a company’s registration day. Investors are also exempted from contract fees for company registration and 2% on overall customs tax on the value of all imported machinery, equipment and devices required to set up companies. Moreover, to facilitate and encourage the development of various industries, foreign investors can import casts and molds to manufacture products with no customs duties that are to be re-exported after being introduced and implemented. In addition, investors are given discounts on investment projects made in Sectors A and B of 50% and 30% respectively. Sector A comprises of underdeveloped areas with a high level of poverty and unemployment rate in addition to zones such as the Suez Canal Economic Zone and the Golden Triangle Economic Zones. Sector B entails SMEs, renewable energy projects, tourism and infrastructure projects. These discounts aim to encourage development, reduce income inequality and create jobs. 

Furthermore, safeguards put in place involve ensuring similar treatment of foreign investors equal to that of national investors and granting them immediate residency in Egypt throughout the duration of their project. A particularly progressive safeguard is that investment projects cannot face nationalization, providing investors comfort towards the government. Foreign investors are also allowed to own an investment project, profit and transfer related profits without restrictions.

Most importantly, the unifying notion of the law is to cut bureaucracy, promote fair competition, combat antitrust practices and ensure transparency to ultimately make Egypt’s investment climate appealing to foreign investors. It is evident that Egypt is reaping the benefits of the new Investment Law through a promising rise in foreign direct investment by 15% in April 2018.

What role can PPP’s play in developing Egypt? 

PPPs are starting to provide a solution to promote job creation and develop the economy. The private sector benefits largely from this partnership by gaining legal protection while the government enjoys the benefits of maximizing value for money. This advantageous partnership has stimulated the economy by overcoming governmental challenges and providing the necessary expertise in Egypt’s infrastructural development from the private sector. PPPs in Egypt would play a significant role in the development of the economy. Egypt has an existing understanding of and has developed institutional and legal infrastructure for PPPs. In November, the government participated  The government participated in a significant international investors conference in December 2018 where it highlighted its intentions and future plans regarding PPPs and to promote their development, as the country falls short in such projects.

What should investors remember when deciding to invest in Egypt? 

Investors hugely benefit from a plethora of opportunities provided in Egypt; with a population of around 100 million, Egypt’s is by far the largest in the MENA region with an average annual growth of 2.56%. This provides a solid domestic consumption base providing an important buffer at times of global economic downturn. In addition, Egypt has a youthful and large labor force and presents a diverse economic base, with growth driven by many sectors. 

Egypt’s recent significant gas discoveries in the Mediterranean have further diversified its economy, in addition to making Egypt a key player on the global energy scene. The country’s solid infrastructure makes it attractive for investors as the smooth mobility of products and services is ensured both domestically and globally. Furthermore, Egypt is strategically located on the world map; it is on the crossroads between the Middle East and Far East from one side and Europe and the East Coast of the Americas on the other side. More importantly, the Suez Canal offers the shortest link between East and West for international trade.

The country’s recent policies are positioning it as a regional and global services, production and re-export hub creating jobs and economic growth by opening new markets for Egyptian products. They are simultaneously attracting FDI from corporations looking to harness Egypt’s unique basket of preferential trade agreements, highly competitive labor and utility costs, talent pool and proximity to key global markets. Together, these advantages make Egypt an ideal hub from which to export to Europe, the Arab world, the United States and Africa. With a thorough study of the new investment law and its executive regulations, investors can enjoy a smooth and facilitated investment process. 

Moreover, Egypt is a signatory to a vast number of multilateral trade agreements such as GAAT, GATS, PAFTA, and QIZ in addition to bilateral agreements with countries including Tunisia, Morocco, Libya, and Lebanon. These trade agreements present investors with a myriad of opportunities that position Egypt as a strategic trade hub. 

Meanwhile, investors could find many opportunities in Egypt’s outsourcing industry. In 2016, Egypt was shortlisted for the Outsourcing Destination of the Year globally by the European Outsourcing Association. The relatively high computer efficiency and multilingual skills of Egyptians sheds light on the 50 000 employed in offshore BPO and the 40 000 in regional outsourcing in 2015 alone in addition to the ICT sector contributing to 4.1% of GDP. This has positioned Egypt strategically to further attract BPO contracts making it a hub for outsourcing activities.

Lastly, Egypt has the largest education system in the MENA region at both the school and higher education levels. Egypt has observed a significant increase of 32% in enrollment rates over the last decade. Moreover, foreign investors could take advantage of the education opportunities as demand exceeds the current level of supply in Egypt’s Education sector.

 In what areas do you see opportunities to further develop Egypt’s consulting sector?

Management consulting can greatly contribute to boost the Egyptian economy and transform Egyptian companies making them more fit to compete against major multinational firms. With the global and regional know-how and industry insights that management consultants offer, Egyptian companies could become more globally competitive by incorporating international benchmarks of management. It is evident that the consulting sector could provide the economy with a source of foreign currency given the exportable nature of its lines of services. Moreover, the expansion of Egypt’s talent pool coupled with the cheap Egyptian pound is expected to attract foreign investment by making Egypt the country of choice for consulting services over other parts of MENA thereby putting Egypt on the global consulting map. Consultants are expected to introduce modernity to the economy which can be translated across sectors exemplified by Egypt and the UAE’s recent agreement to develop Egypt’s government services. This could further involve consultants from the GCC and Europe transmitting modern practices and solutions to various industries in Egypt. 


More Articles

  • Liberal Labor Legislation

    Liberal Labor Legislation

    Switzerland regularly leads international rankings as a location for highly qualified employees and is consistently one of the most sought-after work destinations. Expatriates enjoy an exceptionally high quality of life, personal safety, considerable social benefits, and substantial salaries.  With some of the most liberal labor laws globally, Switzerland is also an attractive location for employers.…

  • A Look Inside the World’s Most Innovative Economy

    A Look Inside the World’s Most Innovative Economy

    The World Intellectual Property Organization analyzed 131 economies, and for the last ten years, Switzerland has ranked as the world’s most innovative country. The nation specializes in offering innovative solutions to complex global challenges, and has a unique ecosystem for business and investment opportunities. International corporations value Switzerland as an efficient, stable and productive location…

  • Switzerland Employs Half a Million Across the USA

    Switzerland Employs Half a Million Across the USA

    Swiss industry continuously brings high-quality jobs and the ‘Swiss spirit’ to even the most remote regions Although the USA is one of the most powerful countries globally, it still has its share of unemployed, impoverished citizens, and is keen on attracting foreign investment to boost local economies.  The past decade’s economic growth bypassed many rural…

  • How a Swiss AI Lab is helping to solve a global challenge

    How a Swiss AI Lab is helping to solve a global challenge

    A Viewpoint from Prof Dr Andrea Emilio Rizzoli from Istituto Dalle Molle di studi sull’intelligenza artificiale (IDSIA) USI-SUPSI How do you assess Switzerland’s higher education system?  In the past years, Switzerland has consistently been ranked as one of the most innovative countries in the world. There are various reasons why this small country, nestled in…

  • Switzerland: An Ideal Location for Global Operations

    Switzerland: An Ideal Location for Global Operations

    Innovative Swiss solutions tackling global challenges Switzerland specializes in offering innovative solutions to complex global operating structures seeking an efficient, stable and productive location to grow their dynamic high value-added businesses. The country is well known for offering one of the most competitive ecosystems globally. The nation has a liberal economy, political stability, international integration,…

  • Neuchâtel: Home to the World’s Most Innovative Nanotechnologies

    Neuchâtel: Home to the World’s Most Innovative Nanotechnologies

    The Canton of Neuchâtel develops revolutionary microtechnology, microelectronics, photovoltaic and system engineering technologies Nestled within the Greater Geneva Berne Area lies the Canton Neuchâtel, a canton which makes up 2% of the Swiss population, yet generates 20% of Switzerland’s commercial surplus. Per capita it has grown to become the second-biggest exporter and the second-largest holder…

  • Davos: More than just the World Economic Forum

    Davos: More than just the World Economic Forum

    The world’s attention descends on the small Swiss touristic ski town of Davos in the Canton of Grisons as business leaders, politicians and investors arrive. They gear up to discuss stakeholder capitalism at the Forum’s 50th anniversary. Panelists will assess global economic issues and debate solutions to some of the world’s most pressing social challenges.…

  • Geneva: The Global Capital of Peace Fostering a thriving business metropolis

    Geneva: The Global Capital of Peace Fostering a thriving business metropolis

    For a city with a population under half a million, Geneva has more influence on the global stage than people would expect. Within the Greater Geneva Bern Area (GGBA), lies one of the world’s most iconic and globally-minded cities. Endearingly referred to as the “world’s smallest metropolis,” Geneva is the capital of peace, the cradle…

  • Swiss Climate Solutions

    Swiss Climate Solutions

    The challenge of modern environments The modern workplace has changed dramatically over the years. Oliver Zimmerman, CEO of Condair, highlighted that, “We are spending nearly 90% of our time within hermetically sealed artificial interiors that often are comparable to desert climates.” Our comfort within these indoor environments and the productivity of office employees largely relies…

  • St.GallenBodenseeArea: One of Switzerland’s Most Attractive Regions

    St.GallenBodenseeArea: One of Switzerland’s Most Attractive Regions

     Interview: Karin Jung, Head of the Department of Economics and Labor, Canton St.Gallen  In eastern Switzerland, lies the St.GallenBodenseeArea (SGBA), an initiative of the cantons of St.Gallen, Appenzell Innerrhoden, Appenzell Ausserrhoden, and Thurgau. SGBA is one of the largest and the most cost-efficient of the various economic areas of Switzerland, and rests between Munich and…

  • Canton Schwyz: The founding father of Swiss HealthTech

    Canton Schwyz: The founding father of Swiss HealthTech

    The Canton of Schwyz is one of the founding cantons and gave the entire nation its name. It has proven itself an autonomous industrial location resilient to economic pressures, and an active innovation hub. GDP growth in Schwyz exceeds the Swiss average and productivity is astonishingly high. Interview: Andreas Barraud, Head of the Department for Economic…

  • Swiss Cheese Tackles Global Markets

    Swiss Cheese Tackles Global Markets

    As global food trends rapidly shift, American palates are changing. There has been an evolution from heavily processed cheeses towards traditionally produced artisan varieties, and specialty European cheeses are particularly gaining popularity in the USA. Cheesemongers know the Swiss have superior standards based on traditional methods. In general, agri-food production standards in the small alpine…

  • Switzerland’s Number One Holiday Destination

    Switzerland’s Number One Holiday Destination

    The Canton is entirely mountainous and combines pristine wilderness and breathtaking scenery of snowcapped peaks with modern tourism infrastructure. It holds 1,000 peaks, 615 lakes, 150 valleys, and Switzerland’s only national park. Its Rhine Canyon Ruinaulta is fondly referred to as the “Swiss Grand Canyon”. This beautiful scenery was the inspiration behind Johanna Spyri’s worldwide…

  • Knowledge Generates Value

    Knowledge Generates Value

    Knowledge generates value, and it is the key to solving societal problems and overcoming global challenges. It is one of the most important resources in our society, and it will become even more important in the future. In everything that it does, the University of Bern feels its obligation to bring about benefits for science,…

  • Swiss Hospitality: Fueling the Future Needs of the Industry

    Swiss Hospitality: Fueling the Future Needs of the Industry

    The rise in global consumer purchasing power, coupled with developments in digital innovation, has surged an unprecedented growth in the tourism and hospitality sectors in recent years. However with this expansion, comes new challenges, and one of today’s most pressing challenges to the industry is finding and employing qualified individuals to lead companies, and the…

  • EHL Group: The Global Hospitality Powerhouse

    EHL Group: The Global Hospitality Powerhouse

    As it celebrates its 126th anniversary, the world’s top hospitality management education group enjoys a unique heritage that enriches its programs, its partnerships and energizes the future careers of its graduates. From its professional training school in the Swiss Alps, just a stone’s throw away from Davos, to its university programs in Lausanne (Switzerland), EHL…

  • Interview: Oliver Zimmermann, CEO, Condair

    Interview: Oliver Zimmermann, CEO, Condair

    Condair Group is the world’s leading manufacturer of industrial and commercial humidification and evaporative cooling solutions. Its administrative head office and main R&D center are located in the Swiss Canton of Schwyz. What is your outlook for humidity solutions in the USA? Condair offers a complete technology portfolio for all industries, and promotes the benefits…

  • Switzerland is a Global Innovation and Technology Leader

    Switzerland is a Global Innovation and Technology Leader

    Interview: Simone Wyss Fedele, CEO, Switzerland Global Enterprise (S-GE) An increasing number of American technology companies are setting up offices in Switzerland including well-known giants such as Google, Microsoft, eBay and Biogen. Simone Wyss Fedele, CEO of Switzerland’s official trade and investment promotion organization, explains why.   What are the strengths of Switzerland as business…

  • A Coffee Giant Without Growing a Single Bean

    A Coffee Giant Without Growing a Single Bean

    Switzerland exported nearly $2.4 billion worth of coffee in 2018 Although no coffee trees are growing within Switzerland, the nation is one of the most significant trading places for green coffee and one of the world’s largest coffee processors. Switzerland is also one of the world’s largest green coffee importers and processors through high-tech manufacturing…

  • Industry: The Backbone of the Swiss Economy

    Industry: The Backbone of the Swiss Economy

    Switzerland is one of the biggest industrial exporters per capita For a small independent country with a population of 8.5 million, Switzerland has become a surprisingly strong industrial powerhouse with an ecosystem that is incredibly competitive. Swiss industry has represented 18% of GDP for many years, and is an important central component of the economy.…

  • Canton of Grisons: Work where you love to live

    Canton of Grisons: Work where you love to live

    Switzerland’s largest Canton offers much more than pristine nature, culturally enriching environments, and thrilling recreational opportunities for tourists. Suitable industrial land is increasingly scarce in Switzerland. With more than 3.2 million square feet of premium industrial zones priced nearly 25% lower than at alternative Swiss metropolitan areas, the Canton of Grisons provides one of the…

  • Boosting the Attractiveness of Grisons as a Base for Global Operations

    Boosting the Attractiveness of Grisons as a Base for Global Operations

    Interview: Marcus Caduff, Head of the Department for Economic and Social Affairs, Canton of Grisons  How do you assess the competitiveness Grisons as a base for global operations? We host the annual meeting of the WEF in Davos, and are famous for tourism in several hotspots such as St. Moritz, Laax oder Arosa-Lenzerheide. In business,…

  • Luxury Aviation

    Luxury Aviation

    Privately owned and chartered aircraft arrive to Davos symbolizing a thriving sector With Richard Gaona at the helm, Comlux has transformed as a Swiss-based service provider in the fields of business aviation, transaction and completion services, into a diversified global operation continuing to rapidly expand. Gaona is committed to continuously setting new standards in the…

  • Switzerland Innovation, Connecting Great Minds

    Switzerland Innovation, Connecting Great Minds

    From proton therapy for deep-seated tumor irradiation, to minimally invasive robot-assisted computer-guided laser osteotome, and innovative cancer immunotherapy research, Switzerland Innovation is facilitating world-class collaborations for companies, startups and universities to come together under one roof and find innovative solutions to some of the world’s greatest challenges. Switzerland Innovation is the epicenter of merging talent,…