The Future of Finance

Impact investing, blockchain, fintech, and cryptocurrencies

The Swiss financial services sector continues to evolve as a new wave of financial institutions and trends are transforming the field. In addition to the adaptation of traditional Swiss financial services now ensuring transparency at the forefront, there has been a surge in socially responsible investing, blockchain technology, fintech, and cryptocurrencies, all of which are revolutionizing the field.

Although the absolute contribution of financial services in Switzerland has fallen over the last ten years in relation to the country’s GDP, the financial and banking sectors remain key elements of the Swiss economy. Switzerland has sustained its position as a world leader in wealth and asset management, and the sector plays a vital role in contributing to Switzerland’s international top competitiveness ranking, serving as a catalyst for both economic and sustainable development.

Investing for a better world

For centuries, socially conscious investors avoided investing in “sin industries,” but in the 1960s there was a shift to not only actively avoiding, but rather investing towards positive initiatives, such as civil rights and equality. Over the decades, there has been phenomenal growth in impact investing, including a 270 percent increase in ESG (environmental, social and governance) assets since 2012.

Impact investments in particular have rapidly grown and continue to attract investors opting for both solid financial returns and the promise for positive change with their investments going towards measurable impact for society and the environment. The Global Impact Investing Network estimates the current market to be worth USD 715 billion. These targeted investments have a massive impact on the globe, helping to tackle some of the world’s foremost challenges, such as climate change and poverty. The International Finance Corporation, a member of the World Bank Group, estimates this field has the potential to grow to USD 26 trillion. The Swiss Sustainable Finance Association stated that impact investing is worth nearly CHF 55 billion in Switzerland, which is quite small relative to the CHF 1.16 trillion Swiss market for sustainable finance, but likely to increase moving forward. 

“Switzerland remains the world’s largest financial center for cross-border private wealth management, and continues to evolve as trends are changing.”

Patrick Odier, Managing Partner of Lombard Odier Group

According to Patrick Odier, Managing Partner of Lombard Odier Group, one of the biggest players in the Swiss banking sector, “The Swiss live by several golden rules. One of them is not to spend more than you earn. This has ensured the nation developed a solid financial base to grow. Switzerland remains the world’s largest financial center for cross-border private wealth management, and continues to evolve as trends are changing. The power of investing and traditional charitable giving are strategically combined to achieve the highest impact possible. The lines between philanthropy and investing for impact are becoming increasingly blurred.”

Renaud de Planta, Senior Partner of Pictet Group, a Swiss multinational private bank and financial services company founded in Switzerland, and now one of the leading European independent wealth and asset managers, said, “The next generation of Swiss financial services will build on Switzerland’s existing strengths of financial solidity and services mindset. A rising number of young investors seek socially responsible investments, and they should trust Swiss providers who have a track record in creating new asset classes and pioneering complex products. The new generation of Swiss providers are building new products with sustainable and responsible investment strategies in fields including micro-financing and clean water.”

Demystifying blockchain, fintech and cryptocurrencies

Institutional and personal investors are seeking to diversify their portfolios not only through impact investing, but also revamp their portfolios and join the growing trend for blockchain technologies, fintech and cryptocurrencies. Switzerland is well-known as a vital hub for innovation in the financial services sector. Switzerland’s fintech sector is flourishing as transformative developments are on the rise from the emerging digitalization of banking and finance. The crypto and blockchain industries are Switzerland’s most developed fintech segments, and continue to develop new models, enhance efficiency, and in some categories, reposition traditional banking all together.

Päivi Rekonen, Chair of the Board of Directors, SEBA Bank
Päivi Rekonen, Chair of the Board of Directors, SEBA Bank

The Canton of Zug, nicknamed “Crypto Valley,” is a hotbed for cryptocurrencies and blockchain technologies. Zug has ambitions to become the global capital of cryptocurrencies and fintech, and establish itself as the world’s leading blockchain ecosystem. The Swiss fintech sector has several hundred companies, and a significant proportion of them are working within the field of Distributed Ledger Technology.

“Switzerland has positioned itself as a thought leader in the fields of digital assets and digital currencies.”

Päivi Rekonen, Chair of the Board of Directors, SEBA Bank

Päivi Rekonen, Chair of the Board of Directors of SEBA Bank stated, “Switzerland has positioned itself as a thought leader in the fields of digital assets and digital currencies. Switzerland’s regulatory framework is crypto friendly, and we have an excellent ecosystem for blockchain technologies to thrive, grow and take shape. Swiss companies utilize technology as an enabler for business transformation. In order to achieve transformation, it requires a certain skill set, competency, attitude, and strength. Switzerland has an exceptional talent pool well equipped with the skills necessary to innovative.”

Guido Bühler, CEO of SEBA Bank added, “A lot of innovation is driven out of Switzerland. On the digital currency side, this segment has been growing year-on-year by 350 percent. With regards to digital assets, Swiss Parliament approved new regulations for Blockchain and Distributed Ledger Technology, with the goal for the new legal framework to increase Switzerland’s reputation as a leading, innovative and sustainable location for fintech and blockchain companies. This will go into effect on February 1, 2021, and become fully implemented by August, 2021.”

Guido Bühler, CEO, SEBA Bank
Guido Bühler, CEO, SEBA Bank

SEBA Bank is a trailblazer in the field, and bridges the gap between old and new, merging the worlds of traditional banking with crypto banking. The entity is setting new standards for transparency, performance and safety. As a fully licensed and regulated Swiss bank, it provides secure and user-friendly methods for managing traditional assets and digital assets. It allows clients to secure, trade and manage cryptocurrencies, digital assets and conventional securities under the same roof. Their services include custody storage, trading and liquidity management, asset and wealth management, transaction banking, and tokenization. The company is redefining finance, and ensuring Switzerland maintains its footing as an innovative powerhouse. 

“Investors want to have someone they trust taking care of their assets. As a fully regulated bank, SEBA Bank is reliable and trustworthy. If there is a token issued by SEBA Bank, you know that this token is representing a real asset, such as real estate or gold, and the execution of that token is guaranteed,” stated Rekonen.

Bühler stated, “We are the first bank with such a comprehensive service range combining traditional, digital and crypto assets worldwide. SEBA Crypto Asset Select Index (SEBAX®), is our next generation index. It addresses common pitfalls of traditional market-weighted indices and improves diversification significantly by representing between five to eight main cryptocurrencies at once and balances them. Our index has beaten all of the main benchmarks. It was introduced on July 4, 2019, and we are incredibly proud of its performance thus far. Compared to competitors, SEBAX® has a fifty percent lower cost ratio. It is a smart and reliable gateway into the crypto market.” 

He continued, “In Switzerland, there is currently not a specific digital asset exchange, and this is something lagging. However, SEBA Bank’s tokenization platform can make liquidity available from its services and products until there is an exchange in Switzerland. We will launch the Swiss Franc Stablecoin, which is linked one-to-one to the Swiss franc. Currently, if you hold Swiss franc in a bank, you have to pay negative interest rates. SEBA Bank will offer an alternative. We will pay approximately half a percent in interest for our holders. We will be launching several new innovative tokens next year, watch this space! People across the world will soon start to realize that blockchain technologies allow for a new toolset, creating value for investors and those seeking liquidity.”

“Swiss Parliament approved new regulations for Blockchain and Distributed Ledger Technology, with the goal for the new legal framework to increase Switzerland’s reputation as a leading, innovative and sustainable location for fintech and blockchain companies.”

Guido Bühler, CEO, SEBA Bank

SEBA Bank has hit a frontier, and is closing the gap between the digital asset world and traditional banking. With growth plans, Rekonen and Bühler envision SEBA Bank becoming a global leader in integrated digital banking, and offering people across the world access to their financial instruments to improve daily lives, acting as an amplifier of wealth and knowledge. 

Rekonen mentioned, “At SEBA Bank, we have innovative ideas in the pipeline, and are gathering partners to further develop these initiatives, but it is also important to make sure the market is ready for these new ideas. As of now, the mass market isn’t quite there yet. However, we are working to demystify this and help society at large understand this new trend through SEBAversity, an integral part of SEBA Bank whose mission is to educate, increase awareness and understanding of the digital economy. With Switzerland’s historic financial services industry and innovative mindset, and the growth of digital assets and currencies, SEBA Bank is playing an important role in the middle of these two worlds.”

Bühler added, “We are funneling macroeconomic and social trends into products, with the end goal to make the world a better place.” SEBA Bank is well poised to capture more growth and enable individuals, companies and institutional clients to invest safely, keep, trade and borrow against digital and traditional assets.


More Articles

  • Interview: Seamus Neely, Chief Executive, Donegal County Council

    Interview: Seamus Neely, Chief Executive, Donegal County Council

    Donegal’s FinTech Hub Develops Letterkenny designated Regional Growth Center in the National Planning Framework How do you assess Donegal’s economy?  Donegal’s economy is performing strongly, and employment is on the rise. The county has a thriving fin-tech hub, and a significant FDI track record. 75% of investors are continuously growing their operations and Donegal’s indigenous…

  • Ireland’s Regions Seek Investment

    Ireland’s Regions Seek Investment

    Interview: John Mulholland Chief Executive Laois County Council What is your economic forecast for County Laois?  County Laois has benefited from nearly 700 million euro in public national infrastructure projects over the past two decades. These projects connected Laois’ central location to Ireland’s west and east coasts. The county benefitted from its strategic location in…

  • Interview: Dr. Pat Gallagher, Chief Executive, Westmeath County Council

    Interview: Dr. Pat Gallagher, Chief Executive, Westmeath County Council

    Westmeath: In the Heart of Ireland How do you assess Westmeath’s economy? Westmeath’s two biggest towns, Athlone and Mullingar, have their own distinct economies that have developed backed by the regions central location, developed motorway network, excellent utilities, and highly educated workforce. Mullingar is one hour from Dublin by car, train or bus and has…

  • Interview: Joan Martin, Chief Executive, Louth County Council

    Interview: Joan Martin, Chief Executive, Louth County Council

    Louth County: The Land of Legends Although Louth may be Ireland’s smallest county, it has plenty to offer. It is the second most densely populated county in the nation, outside of Dublin. The majority of Louth’s population resides in its two largest towns of Drogheda and Dundalk. Joan Martin, Chief Executive of Louth County Council…

  • Interview: Moira Murrell, Chief Executive, Kerry County Council

    Interview: Moira Murrell, Chief Executive, Kerry County Council

    Kerry: A Stunning Place to Work Quality of life, the availability of a skilled workforce, ease of access, fiber-based broadband and government incentives combine to provide a positive business environment  How are Ireland’s rural regions developing?  There currently is a strong national focus on the development of Ireland’s regions and their improved interconnectivity. Kerry increasingly…

  • Interview: Daniel McLoughlin, Chief Executive,  South Dublin County Council

    Interview: Daniel McLoughlin, Chief Executive, South Dublin County Council

    How is SDCC preparing to accommodate future FDI?  SDCC is home to Grange Castle Business Park, the largest wholly owned local authority FDI site in Ireland. It has become the location of choice for world-class multinationals such as Pfizer, Microsoft, Amazon and Google. It is a world class facility with investments of over 5 billion…

  • Ireland’s Booming Data Center Scene

    Ireland’s Booming Data Center Scene

    New design and build model leads to fastest delivery of a 10 MW data center in Europe By the end of 2019, Dublin is set to outstrip London as the biggest European data center market by take-up of data center space – both colocation hubs and hyper scale self-builds. Within this thriving sector, business success…

  • Interview: Mark Foley, Group CEO, EirGrid Group

    Interview: Mark Foley, Group CEO, EirGrid Group

    Powering Ireland’s Economic Development  What advantages does Ireland offer energy intensive industries?  We have a proud history of supporting FDI in Ireland, and the nation remains the premier European country in terms of attractiveness. It started with the pharmaceutical industry, then the tech firms, and more recently the data center industry has arrived.  Ireland’s transmission…

  • Interview: Michael McAteer, Managing Partner, Grant Thornton Ireland

    Interview: Michael McAteer, Managing Partner, Grant Thornton Ireland

    Grant Thornton Ireland: Driving Business with Purpose How do you assess Ireland’s economy?  Ireland is a small and open economy that it is heavily affected by global economic events. It is the reason why our economy was severely impacted a few years ago, and is now experiencing such a strong rebound. Brexit is Ireland’s biggest…

  • At the Forefront of a Low-Carbon Revolution

    At the Forefront of a Low-Carbon Revolution

    Ireland is allocating 22 billion euro to transform into a low-carbon economy by 2050. The private sector in turn is doing its part to export its own expertise globally Martin Naughton is one of Ireland’s most prominent industrialists and philanthropists. His efforts in promoting the private sector’s contribution to peace and environmental sustainability led him…

  • Interview: Nicholas Butcher, Managing Partner, Maples and Calder Dublin, Maples Group

    Interview: Nicholas Butcher, Managing Partner, Maples and Calder Dublin, Maples Group

    Ireland Set to Become the Largest Common Law Jurisdiction in the EU Post-Brexit There is a strong initiative across the Irish legal sector to promote Ireland as a convenient and appropriate hub for international transactions  Maples Group is a leading service provider offering clients a comprehensive range of legal services for the British Virgin Islands,…

  • Interview: Martin McVicar, Co-Founder and CEO, Combilift

    Interview: Martin McVicar, Co-Founder and CEO, Combilift

    Innovative Solutions for Warehouse Management  Combilift’s space saving solutions captivate European clients, while improved safety allures US clients How is Combilift developing its business services to bring additional value to clients?  We have an established warehouse design department with nine engineers exclusively working on aiding our clients to design and create more efficient warehouses, saving…

  • Chanelle Pharma Eyes Expansion into the US Market

    Chanelle Pharma Eyes Expansion into the US Market

    Ireland is home to the world’s top pharma companies Chanelle Pharma is Ireland’s largest indigenous manufacturer of generic human and veterinary pharmaceuticals. Innovative Irish man, Michael Burke founded the company in 1983, and still leads the company today out of their headquarters in Loughrea, Co. Galway on the west coast of Ireland.  Chanelle Pharma manufactures…

  • Interview: Michael Burke, Founder and Managing Director, Chanelle Pharma

    Interview: Michael Burke, Founder and Managing Director, Chanelle Pharma

    How has Ireland’s pharma sector developed?  Nine of the ten largest pharmaceutical companies in the world are present in Ireland. The sector has matured rapidly and is a significant contributor to Ireland’s economic success. Chanelle Pharma is unique as it remains an Irish owned company, and is heavily committed to R&D and exporting to over…

  • Interview: Joe McGinley, CEO, Iconic Offices

    Interview: Joe McGinley, CEO, Iconic Offices

    Dublin’s Most Iconic Flexible Workspace Increases its Unique Property Portfolio In a complicated business world, flexible workspace solutions are a tactical advantage How do you evaluate Dublin’s property market?  Dublin is in the latter stages of a cycle, and sourcing new locations is increasingly complicated. Wealthy, primarily technology, companies are driving up prices and tenants…

  • Interview:  David McRedmond, CEO, An Post

    Interview: David McRedmond, CEO, An Post

    Building a European E-commerce Logistics Hub The development of ‘An Post Money’ and ‘An Post Commerce’ is future proofing the business for the long term How has the digital age impacted An Post’s development?  Digital communication has substituted physical letters, which translated into a fall in revenue for An Post in the letter delivery business.…

  • Interview: Anthony Smurfit, Group CEO, Smurfit Kappa

    Interview: Anthony Smurfit, Group CEO, Smurfit Kappa

    Irish Roots with Global Reach From humble beginnings as a small box-making factory in Rathmines, to becoming the first Irish multinational, Smurfit Kappa is an innovative world leader in corrugated packaging How has Smurfit Kappa evolved across the years?  We have been in business since 1934, starting out making cardboard boxes and packaging for the…

  • Interview: Mark O’Sullivan, Partner, Matheson

    Interview: Mark O’Sullivan, Partner, Matheson

     A decade after the financial crisis, Ireland retains a strong globalized business model. Corporate business investment is at record levels and collectively, US multinational investments amount to $387bn, representing 67% of all foreign direct investment in Ireland and 12% of US investment in the EU. What core facts best highlight Ireland’s role as a gateway…

  • Egypt’s banking sector remains resilient

    Egypt’s banking sector remains resilient

    Banks retain strong credit growth, profitability, funding, liquidity, and loan profiles. The sector is extremely optimistic about its growth prospects in 2019. According to a Mckinsey Egypt and Morocco are among the top emerging markets in the Middle East and North Africa region. 2016 was a particularly active year for the financial sector with the…

  • Blended Finance: The EUR 45 000 million global market

    Blended Finance: The EUR 45 000 million global market

    The OECD defines Blended finance as the strategic use of development finance for the mobilization of additional funding towards sustainable development in developing countries. Private capital is pooled with public funds to invest in projects aimed at furthering national development. This can be done in everything from infrastructure, clean energy, climate change, or poverty alleviation,…

  • Interview: Osama Bishai, Chief Executive Officer, Orascom Construction

    Interview: Osama Bishai, Chief Executive Officer, Orascom Construction

    Orascom Construction is a leading global engineering and construction contractor primarily focused on infrastructure, industrial and high-end commercial projects in the Middle East, North Africa, the United States, and the Pacific Rim for public and private clients. The Group also develops and invests in infrastructure opportunities. What is your outlook for Egypt’s economy? We see incredibly…

  • Interview: Prof Ismail Abdel Ghaffar Ismail, President, Arab Academy for Science, Technology and Maritime Transport  (AASMT)

    Interview: Prof Ismail Abdel Ghaffar Ismail, President, Arab Academy for Science, Technology and Maritime Transport (AASMT)

    The Arab Academy for Science, Technology & Maritime Transport is a regional university operated by the Arab League which runs programs in marine transportation, business, engineering and is quickly growing its curriculum to ensure recent graduates meet labor market requirements. Established in 1972, the multi-purpose & multi-task institution specialized on offering its services to Arab…

  • Interview: Ahmed Hafez, CEO, Ideal Standard MENA

    Interview: Ahmed Hafez, CEO, Ideal Standard MENA

    Ideal Standard designs, manufactures and supplies bathroom innovations for residential, commercial and institutional buildings. They operate through 47 factories around the globe, 6 of which are in Egypt’s 10th of Ramadan City. Ideal standard has had a MENA region presence since the 1960s and is celebrating its 35th anniversary in the Egyptian market. How do…

  • Interview: Basil El Baz, CEO, Carbon Holdings

    Interview: Basil El Baz, CEO, Carbon Holdings

    Carbon Holdings is a privately owned petrochemical company. They develop midstream and downstream petrochemical projects to supply the manufacturing, mining and construction sectors. They currently operate the Egypt Hydrocarbon Corporation (EHC), Oriental Petrochemicals Corporation (OPC) and are in the early stage of financing a third project Tahrir Petrochemicals Corporation (TPC).  What role do you see…